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Why Usability? $20 billion a year is left on the table due to poor usability. 60% of users will return to an Easy-to-Use site. Improving Usability increases sale by 170%

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iPaki Web Design Philosophy

Fresh and exciting
Our aim is to design websites that have energy and freshness which excite and engage both client and audience.

Aimed at the target audience
We design our sites with the target audience in mind. Our first question to clients is always 'Who is the target audience, and what do you want them to get from your site'?

Easy to use
Our sites are always easy to use and navigate. We specialise in large content-rich sites where one of the main aims is for users to be able to access information quickly and easily. We try to provide a range of navigation methods and aids for users, including clearly defined navigation systems, section-flagging and bread crumbing.

To greatly benefit from the rich User-Experience we demonstrate, it is pertinent to know our philosophy, how we proceed and still more you can view some of our work for other clients.

 

To Know More about our philosophy, Click here to

 

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